Trader. Psychology explorer. Freedom seeker.
For over 25 years I’ve worked in trading, pricing, and commercial strategy — analysing markets, spotting patterns, and understanding the forces that move money.
But the most important discovery I made wasn’t about markets.
It was about the mind of the trader.
For years I was good at trading professionally.
I had a natural instinct for price, patterns, and probability. I worked in commercial trading environments where decisions worth millions were made every day.
Yet when it came to trading for myself, something strange happened.
I would win… then sabotage my progress.
* Overtrade.
* Close winners too early.
* Take impulsive trades after losses.
The problem wasn’t strategy.
It was psychology.
It really pissed me off.
So I began studying the deeper layers of performance and behaviour — the unconscious mind, emotional regulation, identity, and belief systems.
That journey changed everything.
Most traders believe their success depends on finding the perfect strategy.
But the truth is far simpler — and far more challenging.
Your results are shaped primarily by your internal state.
Fear, urgency, self-doubt, impatience, and unconscious beliefs covertly influence every trading decision you make.
You don’t just trade the market.
You trade your psychology.
Once I understood this, I began building tools to regulate emotional state, reprogram limiting beliefs, and develop a calmer, more aligned way of trading.
My results improved — but more importantly, my experience of trading changed completely.
It became calmer, clearer, and far more consistent.
* 25+ years working in trading, pricing, and commercial strategy for household brands
* Experienced trader across stocks, indices, crypto, and FX
* Master Practitioner of NLP (Neuro-Linguistic Programming)
* Trained in hypnosis, EFT tapping, and nervous system regulation techniques
* Creator of practical mindset and emotional regulation tools designed specifically for traders
I created NeuroTrader to help traders master the inner game of trading.
Because I know that strategy alone is not enough.
Success in the markets requires emotional regulation, self-awareness, patience, and trust in your process.
It can sometimes require some inner rewiring too.
When those inner foundations are strong, trading becomes far simpler.
My mission is to help traders develop that foundation — so that you can trade with clarity, discipline, and confidence.
I’ve set up a quick yet powerful quiz that will help us become more aware of the psychological patterns underpinning your trading habits.
Every trader has a unique psychological pattern that shapes the way they trade.
Some traders push too hard.
Some hesitate and miss opportunities.
Some unconsciously sabotage their own progress.
Most traders are unaware that these patterns even exist.
The first step to improving your trading is simply understanding your own pattern.
That’s exactly what the NeuroTrader assessment reveals.